Amul Motivation

MOTIVATIONAL STRATEGY Motivation is the affect of indoctrinating gross revenue people with the unity of purpose to maintain aharmonious congenericship among each other in the sales institution. Motivation is the gist of effort that the sales mortal desires to expend on each of the activities or the tasks associated withthe sales job. The selection of the needal tool is the most crucial step in the design process and that iswhatAMUL in like manner kept in forefront. AMULdeploys both types of motivational tools i. e. Financial motivators Financial motivation is the most prominent method to motivate the sales people towardsachieving high sales) Non-financial motivators (Non-financial motivation plays a vital role for sales people at the later stages when they needthe psychological satisfaction, beyond the financial benefits. In AMUL, financial motivators intromit ?Adhoc Adhoc is a one type of gross profit granted to employees. union is deciding this allowance asan extra be nefit for employees. ?HRA- House rent allowance is condition to employees as an incentive.HRA is stipulation to thatemployees who are not leave in buns allotted by union. HRA is deciding by anxiety committee every three social class according to agnomen of employee. ?Travel Allowance- Travel Allowance is given to employees as incentives. Travel allowance is deciding by heed and committee according to designation of employee. ?Medical- For the medical expanse of employees this allowance is given. Medical allowance isdeciding by management committee according to designation of employee. Thisallowance is given to employee for their children education. Bonus- man-to-man employees may receive additional compensation payments in the form of fillip, which is a onetime payment that does not become part of the employees introductory In AMUL bonus is give to employee on regular basis on Diwali. check to thepayment of bonus Act. 1965 organisation must paid bonus at a rate of 8. 33%. A MULfollow this rule and paid minimum 8. 33% of basic + D. A + Adhoc as a bonus. Some timethey also paid to a greater extent than 8. 33% of bonus to employees. ?Production Bonus- In AMUL production bonus is also paid to employees. management decides this bonus.In this bonus they decide some amount per day and than that amount is multiply withworking days of employees. whatever the resulted amount is given to employees as a production bonus. For example if management decide Rs. 4 per day and one employeework 200 days in a twelvemonth than Production Bonus = 200*4 Production Bonus = 800 So that employee get Rs. 800 as a production bonus. In AMUL the other allowance is also given likePerformance Allowance. According to Gradethis allownce is given. In AMUL if any employee want asseverate then there will be provision of such facility.In AMUL they also have given LTC every four year to their employees. this mount paid according to designation of employee Non-financial motivators deployed in AMUL Promotion Promotion may be defined as an upward advancement of an employee in an employee in an organization, which verify better pay, better working environment facilities and a higher responsibility. interest are some criteria to be con military positionring for the promotion. ?Promotion should be earned. ?Opinion of divisional Head, Past Record, Behavior is to be considering mend promoting a person. ?Skill and familiarity is also considered.In AMUL following point are to be consider while promoting employees. ? Seniority. ?Vacancies. ?Opinion of Divisional head, past record, behavior. ?Skill and knowledge. ?Experience. ?Loyalty toward organisation. In AMUL, Managing handler signs the promotion letter getting recommendation fromAdministrative Department. They have promotion insurance policy on the period 3 or 5 year. In AMULRetirement succession decided is as 58 years. Seminar- In AMUL seminars are organized for organic evolution purposes. For that, managerial pe rson participate in seminar conducted by out side consultant company engaged.The seminar is conducted out side the premises of AMUL . In such type of seminar, sales people are motivatedto achieve their targets, they are support to improve their leadership skills and supervision Conference- The conference is ideally desirable to learning problems and issues and examiningthem from different angles. In AMUL such conference are in general set up for managerial maturation. In this conference the discussion is focused on note assurance, problem solvingetc. The trainees as members can learn from others..The other motivational and development platformmes arranged by AMUL are within the premises. The development programmes are arranged on various topic like anger free life, mind power development, positive changing, personality development etc. Also program on loadingiveleadership, motivation are arranged for the employees. This help managerial persons to maintaingood relation with em ployees. COMPENSATION POLICY IN AMUL The success of any sales organization depends on the achievement of the sales goal set for theshort-term as tumesce as long term periods of time.While other programmes like sales intensityrecruitment, formulation and motivation are a cost to the company,sales force compensation dealswith the management of the performance of the sales people for generating revenue for the firm. Sales people pitch to increase and manage their performance by linking it to the compensationthey receive from the sales organization. In AMUL, compensation generally comprises of the cash payments which include fixed salary, bonus and divided profit. Good compensation plan have a salutary effect on sales people.Theyare happier in the work co operative with management and productivity is up. There can be both monetary and non monetary forms of compensation too. Wages in the widest sense mean any economical compensation paid by the company under somecontract to his s ales force for the services rendered by them. They are basic salary andallowances. The basic rent is the remuneration, which is paid or payable to the sales person interms of his contract of mesh for the work done by him. Allowance includes dearnessallowance, bonus, overtime pay etc